3 Reasons Why Premium Pass is the #BestGiftEver

Halloween is finally over, and it can only mean one thing for all of us – Christmas season is officially on! Aside from the usual corporate Christmas giveaways, businesses’ usual go-to gifts this season are gift certificates. There are various reasons why employers prefer giving gift certificates to their employees instead of material gifts, and one […]

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8 Biggest Trends Driving Customer Loyalty

1. Omnichannel and Multichannel Programs are overruling traditional programs Brick-and-mortar channel is no longer enough to reach the customer. It only engage the customers directly and help them become loyal and solid with the brand. Due to increasing number of channel types like multichannel and omnichannel, brands and products can now be purchased from different touch […]

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8 Smart Ways to Use Sales Incentives in B2B Market

business idea sketch and businessman in arrow exit

According to Loyalty Works, creating a sustainable bond with your channels can complement achieving your business goals. It solidify the foundation of your relationship with your internal and external partners as you build loyalty program for them. Your value proposition in the industry becomes grounded and solid as you create a better partnership with them. […]

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3 Tips on How to Give your Employees Independence

an employee raising his hand with the view of the city

Independence Day celebrates the day of the Philippine Nation where we received the freedom from colonizers. On this day, people have sacrificed themselves for the love of country and nation just to free the Nation. They were empowered and had full autonomy to reinforce help to those who are in need during that time. Generally, […]

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5 Essential Components of an Effective Promotion

5 Essential Components of an Effective Promotion - Banner

By definition, consumer sales promotion is the process of persuading consumers to try a product or service. Sales promotions are usually conducted by companies as a tactical strategy or program to boost the sales of their product(s), as well as to gain a competitive advantage against direct and indirect competitors along the way. However nowadays, […]

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Effective Ways To Motivate Employees

Effective Ways To Motivate Employees - cover

It has already been proven that happy and motivated employees lead to better result and productivity. In fact, according to studies, happy workers are 12% more productive, while unhappy employees are 10% less productive. However, most often than not, employers and managers tend to overlook these things due to heavy work demand, tight schedule and […]

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5 Key Tips For Your Channel Incentives Programs

Retail concept marketing channels E-commerce Shopping automation on blurred supermarket background

Dealers, distributors, and re-sellers are no stranger to channel incentives programs. Many companies use this type of scheme to drive the behavior of their channel partners –behavior that will eventually lead to increase in revenue, of course. However, this does not necessarily mean that having a sales channel rewards program will automatically translate to an increase of […]

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